Realtors should rethink captions as social search changes
As social platforms scan captions, video audio and on-screen text, Realtors should use clearer keywords and more specific hashtags to help buyers and sellers find their posts.
Fannie Mae: Rates likely to remain elevated longer than expected
Mortgage rates are expected to remain near 6.3% through much of 2026, a forecast that could continue shaping affordability, inventory and buyer demand. Local market conditions and negotiating trends remain critical as inventory slowly improves.
Florida housing inventory near pre-pandemic norms, economist says
Florida Realtors’ Chief Economist Dr. Brad O’Connor says statewide inventory levels resemble the 2014-2020 period far more than the post-2008 foreclosure crisis, with single-family supply just 7% above April 2019 levels.
Survey: First-time buyers remain optimistic despite affordability hurdles
Many first-time homebuyers still plan to purchase homes despite affordability challenges, with buyers increasingly willing to compromise on location, size and financing strategies to enter the market.
Florida too hot to handle? Think again
Hot, yes. Exodus? Not yet. New research from Florida Atlantic University finds that extreme temperatures aren’t pushing residents out of Florida or other Sun Belt states.
Rising condo sales signal opportunity as Florida market stabilizes
Florida condo and townhouse sales rose 7% year over year in April, with pending sales up nearly 15%, giving agents new tools to re-engage affordability-focused buyers statewide.
Florida lawmakers support housing funding priorities in 2026 special session
House and Senate negotiators remain aligned on $50 million for Hometown Heroes and full SHIP and SAIL appropriations as budget talks continue.
Housing funding priorities advance in 2026 budget special session
House and Senate negotiators remain aligned on $50 million for Hometown Heroes and full SHIP and SAIL appropriations as budget talks continue.
Florida cities lead startup ranking
Tampa, Orlando, Jacksonville, Hialeah, St. Petersburg and Miami ranked in the top 10 for startups in a new WalletHub analysis of 100 large U.S. cities.
Florida pending sales surge points to stronger months ahead
New pending sales of single-family homes in Florida rose 8% year over year in April, a sharp increase that Florida Realtors Chief Economist Dr. Brad O’Connor said could signal continued closed-sales growth into May and June