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Category Archives: Florida Realtors

Five Florida metros lead in out-of-area new-home views

Florida RealtorsBy GarySeptember 17, 2026

Lakeland-Winter Haven ranked first nationally, with more than 83% of its new-home listing views coming from shoppers outside the metro area.

Federal Reserve hikes key rate for 1st time in 3 years

Florida RealtorsBy GarySeptember 16, 2026

The Federal Reserve raised its benchmark rate for the first time since 2023 to combat persistent inflation, potentially impacting borrowing costs. Officials projected another rate increase later this year.

Florida housing market levels off in August

Florida RealtorsBy GarySeptember 16, 2026

Florida home sales dipped slightly in August, but tightening inventory and rising prices point to a leveling market, Florida Realtors Chief Economist Brad O’Connor said.

Speed alone doesn’t convert real estate leads

Florida RealtorsBy GarySeptember 16, 2026

Tracking appointments and closed deals can give real estate teams a clearer view of lead-generation results than response times or cost per lead.

New Florida Realtors program celebrates Realtors who give back

Florida RealtorsBy GarySeptember 15, 2026

Florida Realtors’ new I ? My Hometown series will recognize members who give back to their communities. Submissions are due Oct. 30.

Early preparation urged for UAD 3.6 transition

Florida RealtorsBy GarySeptember 15, 2026

Uniform Appraisal Dataset 3.6, a major modernization of Fannie Mae and Freddie Mac appraisal reporting, will be here before you know it. Getting comfortable with it now will reduce the chance of transaction delays in the future. Waiting is not a strategy, says appraisal expert Michelle Czekalski Bradley.

Agents remain responsible for AI-generated work

Florida RealtorsBy GarySeptember 15, 2026

AI can save time, but agents must protect customer information, question its answers and personally verify the final product, AI-expert Kevin Hawkins said during Florida Realtors Live at the Florida Realtors Convention & Trade Expo.

Calm preparation can preserve a home deal

Florida RealtorsBy GarySeptember 14, 2026

Reading contracts closely and planning for likely problems can help agents respond confidently when negotiations become challenging.

How to help military buyers from afar

Florida RealtorsBy GarySeptember 14, 2026

Military buyers purchasing from afar need agents who can flag property concerns, explain VA financing and prepare early for remote closing.

Inflation rises ahead of Fed rate decision

Florida RealtorsBy GarySeptember 11, 2026

Consumer prices rose 0.4% in August, while shelter costs increased 0.3%, keeping mortgage rates and housing affordability in focus before the Fed meets.

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