Guiding retirees weighing a move
Retirement can prompt important housing decisions. Realtors can build trust by helping customers compare home values, maintenance needs, lifestyle goals and relocation options, even when downsizing is not the plan.
Breaking into luxury real estate without a luxury network
Luxury real estate agents can build business without inherited connections by demonstrating expertise, discretion and strong market knowledge. Public records, thoughtful analysis and relationships with trusted advisers can help agents identify opportunities, earn affluent customers’ confidence and generate referrals.
Strong listing photos help Florida homes stand out
Sellers can make a stronger first impression by decluttering, removing personal items and preparing each room before professional listing photos are taken.
Practical follow-up tools can help agents earn repeat business
Home management platforms give homeowners useful tools long after closing while helping agents stay connected. The ongoing support can lead to more referrals and repeat business.
Florida housing supply makes gains in parts of Florida
Florida’s housing outlook showed encouraging progress, with supply gaps narrowing in several major metros and affordable listings making up a larger share of the markets studied.
How agents can adapt for AI search
As more buyers and sellers use AI tools to find agents, consistent business information, detailed reviews and a clearly defined local presence can help strengthen visibility and credibility.
Florida condo sales grow at both ends of market
Florida’s townhouse and condo market posted a 9% year-over-year increase in second-quarter sales, with the strongest gains among properties priced below $200,000 and those selling for $1 million or more. Sales also rose sharply in several metro areas, including Panama City, Punta Gorda, Cape Coral-Fort Myers and Naples.
Foreclosed homes give buyers another path to savings
Foreclosed homes sold for a median 27.2% below their estimated value, giving cost-conscious buyers another option as listings reached a six-year high, Realtor.com reported. Economists said the increase reflects a return to more normal market conditions, not a housing crisis.
Sellers may not need renovations before listing
Costly upgrades may not pay off in a price-sensitive market. Agents can help sellers focus on safety, insurance and financing issues while using cleaning, maintenance and strategic pricing to address dated features.
Average 30-year mortgage rate climbs to 6.58%, highest level in nearly a year
The average 30-year fixed mortgage rate rose to 6.58% this week, its highest level in nearly a year, while the 15-year rate increased to 5.96% from 5.93%. Rising oil prices and inflation concerns have pushed bond yields higher.