Florida Housing Enters 2026 on Firmer Ground
Florida Realtors’ Brad O’Connor sees easing rates steadying Florida’s market, while NAR’s Jessica Lautz points to national affordability pressures for first-time buyers.
Turning a Calendar Into a Real Estate Power Tool
Smart use of digital calendars helps agents reduce no-shows, improve communication and stay connected with customers through automation, reminders and integrations.
Practical Ways Agents Are Using AI
AI is being used to analyze MLS data, create charts, map customer workflows and plan local content, saving time while strengthening market visibility.
Citizens Policies Plummet in 2025
The state’s insurer of last resort shed about 541,000 policies in 2025 as depopulation and legal reforms shifted coverage back to private insurers.
Florida Consumer Confidence Up, Caution Persists
Expectations improved in December, but inflation and labor market uncertainty continued to shape how Floridians view the economy heading into 2026.